Develop a marketing concept report for a brand collaboration between either;

• A couture brand and a high street brand

  or

• A couture brand and a public figure of interest (such as a musician or artist)

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Develop a series of concept visualisations for your chosen collaboration.

These could include:

• A series of mood boards, showcasing a variety of visual considerations for your brand collaboration (such as how the collection will be presented, the suggested retail environment, the use of social media etc).

• A selection of graphic elements to market your brand collaboration (such as a logo design, website mock-up and consideration of printed media).

• A concept for a series of advertising or promotional films.

  Your visualisation project outputs will be negotiated with your tutor and will be based on the brand collaboration you have researched for your report writing assessment. You will be required to utilise a wide range of media, which could include your own photography, videography and graphic elements, as well as sourced images

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